{"product_id":"ultimate-guide-to-social-media-eric-butow-9781642011845","title":"Ultimate Guide to Social Media Marketing","description":"\u003cp\u003e\u003cb\u003eUnlock the Power of Social Media Marketing for Your Business!\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eUltimate Guide to Social Media Marketing, 2nd edition takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhy businesses need to embrace social media marketing\u003c\/li\u003e\n\u003cli\u003eUnderstanding today's social networks from big ones like Facebook and YouTube to emerging platforms\u003c\/li\u003e\n\u003cli\u003eLearning how to craft your business's social media strategy using today's formats\u003c\/li\u003e\n\u003cli\u003eHow to leverage images and video in your social media outreach\u003c\/li\u003e\n\u003cli\u003eHow to Leverage AI in your campaigns\u003c\/li\u003e\n\u003cli\u003eBuilding your business social marketing team\u003c\/li\u003e\n\u003cli\u003eMeasure your social media outreach progress and improve your performance over time\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Eric Butow, Stephanie Garcia, Roberto Blake\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1642011843\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781642011845\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Entrepreneur Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/02\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 220\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Eric Butow","offers":[{"title":"Paperback","offer_id":46670679245055,"sku":"9781642011845","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_dcc69b50-81c6-4e9b-b21b-ef3233bef9e6.jpg?v=1741317086","url":"https:\/\/www.whiterainbookhouse.com\/products\/ultimate-guide-to-social-media-eric-butow-9781642011845","provider":"WR Book House","version":"1.0","type":"link"}