{"product_id":"understanding-indian-culture-for-sales-a-a-mushawwar-9798387856815","title":"Understanding Indian Culture for Sales Success in America: A Guide for Sales Professionals","description":"To successfully do business with Indian-American consumers, sales professionals must have a deep understanding and appreciation of Indian culture. India is a diverse country with a rich cultural heritage shaped by various religious beliefs, customs, and historical events. In \"Understanding Indian Culture for Sales Success in America: A Guide for Sales Professionals,\" practical advice and real-world examples are provided to navigate potential cultural sensitivities and demonstrate respect for Indian traditions. With their unique diversity, strong emphasis on being educated, and unique communication styles, Indian-American consumers present a unique set of challenges for sales professionals.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e A. A. Mushawwar\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 8387856819\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798387856815\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/21\/2023\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 118\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.37lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.25d","brand":"A. A. Mushawwar","offers":[{"title":"Paperback","offer_id":44201813180671,"sku":"9798387856815","price":19.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_38d19509-725b-4763-9a50-2efc9eab466f.jpg?v=1691491561","url":"https:\/\/www.whiterainbookhouse.com\/products\/understanding-indian-culture-for-sales-a-a-mushawwar-9798387856815","provider":"WR Book House","version":"1.0","type":"link"}