{"product_id":"unicorn-focus-igor-ryabenkiy-9798891386471","title":"Unicorn Focus: The Key to Building Billion-Dollar Startups in the Age of AI","description":"\u003cp\u003e\u003cstrong\u003eThe mantra of the startup world has always been \"more.\" More products. More markets. More meetings. More distractions.\u003c\/strong\u003e \u003cstrong\u003eBut the founders who build unicorns? They actually do less-but they do it with laser precision.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eLong before he became an investor, Dr. Igor Ryabenkiy was a young founder who believed that moving fast meant doing everything at once-a pattern he saw play out in thousands of other failed startups. It wasn't until he learned to focus ruthlessly and consistently that his ventures began to thrive.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eDrawing on decades of experience and investments in more than ten unicorns (including Miro, Deel, Turing, and PandaDoc), Ryabenkiy pulls back the curtain on why most startups fail, why a rare few achieve outsized success, and how yours can become one of them.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eInside, you'll learn: \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhy the ability to say no can be your biggest advantage\u003c\/li\u003e\n\u003cli\u003eHow to protect your time, energy, and attention in the chaos of the AI era\u003c\/li\u003e\n\u003cli\u003eSimple tactics used by leading companies to keep teams locked on one goal\u003c\/li\u003e\n\u003cli\u003eHow to find and refine the one idea worth pursuing\u003c\/li\u003e\n\u003cli\u003eFrameworks for validating your idea and building your Minimum Viable Product (MVP) quickly without wasting resources\u003c\/li\u003e\n\u003cli\u003eHow to maintain clarity during product development, marketing, and fundraising\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eWhether you're launching your first company, scaling your fifth, or investing in the next generation of founders, \u003cem\u003eUnicorn\u003c\/em\u003e \u003cem\u003eFocus\u003c\/em\u003e is the ultimate guide to winning big by building a business that lasts.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Igor Ryabenkiy\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798891386471\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Amplify Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/13\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.76lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.58d","brand":"Igor Ryabenkiy","offers":[{"title":"Paperback","offer_id":48437600715007,"sku":"9798891386471","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d5b440ca-5a26-4702-a498-3fc12fcc58c4.jpg?v=1777162838","url":"https:\/\/www.whiterainbookhouse.com\/products\/unicorn-focus-igor-ryabenkiy-9798891386471","provider":"WR Book House","version":"1.0","type":"link"}