{"product_id":"user-acceptance-of-e-commerce-in-jannik-horsmann-9783639310603","title":"User Acceptance of e-Commerce in the Tourism Industry","description":"This work identifies the major causes, both positive and negative, affecting the growth of e-Commerce within the tourism industry. It examines the use of e-Commerce within the holiday booking process by applying the technology acceptance model. An extensive survey has been conducted in order to assess the current knowledge and usage of e-Commerce. The book is directed at both, academics and students within the tourism domain.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jannik Horsmann\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3639310608\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783639310603\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e VDM Verlag\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/23\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 60\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.22lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.14d","brand":"Jannik Horsmann","offers":[{"title":"Paperback","offer_id":48440367317247,"sku":"9783639310603","price":52.92,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_63a8a426-ca15-4dac-92ed-9dcb459211a0.jpg?v=1777181983","url":"https:\/\/www.whiterainbookhouse.com\/products\/user-acceptance-of-e-commerce-in-jannik-horsmann-9783639310603","provider":"WR Book House","version":"1.0","type":"link"}