{"product_id":"user-experience-design-gavin-allanwood-9781350021709","title":"User Experience Design: A Practical Introduction","description":"\u003cp\u003eApplicable to a wide spectrum of design activity, this book offers an ideal first step, clearly explaining fundamental concepts and methods to apply when designing for the user experience. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eCovering essential topics from user research and experience design to aesthetics, standards and prototyping, User Experience Design explains why user-centered methods are now essential to ensuring the success of a wide range of design projects. \u003cp\u003e\u003c\/p\u003eThis second edition includes important new topics including; digital service standards, onboarding and scenario mapping. There are now 12 hands-on activities designed to help you start exploring basic UX tasks such as visualising the user journey and recognising user interface patterns. \u003cp\u003e\u003c\/p\u003eFilled with straightforward explanations and examples from around the world, this book is an essential primer for students and non-designers needing an introduction to contemporary UX thinking and common approaches. Designed specifically for newcomers to UX Design, the companion website offers extra material for hands-on activities, templates, industry interviews, contributor notes and sources of guidance for those seeking to start a career in the industry.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gavin Allanwood, Peter Beare\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1350021709\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781350021709\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Bloomsbury Visual Arts\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/30\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 176\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.30w x 0.40d","brand":"Gavin Allanwood","offers":[{"title":"Paperback","offer_id":43948042158335,"sku":"9781350021709","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_66f5f89f-f094-4589-a779-2b3b3cf65ef7.jpg?v=1681522280","url":"https:\/\/www.whiterainbookhouse.com\/products\/user-experience-design-gavin-allanwood-9781350021709","provider":"WR Book House","version":"1.0","type":"link"}