{"product_id":"vernors-ginger-ale-keith-wunderlich-9780738551852","title":"Vernor's Ginger Ale","description":"\u003cp\u003e\u003cb\u003eVernor's Ginger Ale has sparkling fizz, a unique taste, and a history that goes back before Coca-Cola, Pepsi, Hires, or Moxie.\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eAt over 140 years old, Vernor's is America's oldest continuously produced soft drink. Upon returning from the Civil War in 1866, James Vernor opened a pharmacy in Detroit. He also opened a barrel of ginger ale extract he had created before the war. He discovered the four years of aging had mellowed the taste to perfection. A new \"deliciously different\" flavor had been created, and Vernor's Ginger Ale was born. From a small drugstore in Detroit to a product enjoyed across America and Canada, Vernor's is a success story. Vernor's is the story of a small back-room product turned into a highly successful brand. Vernor's Ginger Ale takes readers on a journey from pharmacy to factory, from entrepreneur to franchised corporation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Keith Wunderlich\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0738551856\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780738551852\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Arcadia Publishing (SC)\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/14\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 128\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.71lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.65w x 0.34d","brand":"Keith Wunderlich","offers":[{"title":"Paperback","offer_id":43992311136511,"sku":"9780738551852","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_4026b313-3d5e-4444-86d6-f14f1c200ed5.jpg?v=1683315289","url":"https:\/\/www.whiterainbookhouse.com\/products\/vernors-ginger-ale-keith-wunderlich-9780738551852","provider":"WR Book House","version":"1.0","type":"link"}