{"product_id":"walking-in-your-customers-shoes-nigel-greenwood-9781533373991","title":"Walking In Your Customers' Shoes: The step by step guide for SMEs - why and how to map your customer journeys to deliver rapid, profitable, sustainabl","description":"A practical, step by step guide to business growth for SMEs through mapping customer journeys. It includes advice on how to make and communicate changes to ensure rapid, sustainable, profitable, business growth. The author has spent 25 years helping businesses large and small improve their customer experience. His advice helped an SME double in size in a year, and a large corporate improve customer retention by 50%.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Nigel Greenwood\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 153337399X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781533373991\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/26\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 92\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.24d","brand":"Nigel Greenwood","offers":[{"title":"Paperback","offer_id":45481963061503,"sku":"9781533373991","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1a8254b9-685f-49b4-ad64-57943360e198.jpg?v=1715988181","url":"https:\/\/www.whiterainbookhouse.com\/products\/walking-in-your-customers-shoes-nigel-greenwood-9781533373991","provider":"WR Book House","version":"1.0","type":"link"}