{"product_id":"war-20-thomas-rid-9780313364709","title":"War 2.0: Irregular Warfare in the Information Age","description":"\u003cp\u003e\u003cb\u003e\u003ci\u003eWar 2.0: Irregular Warfare in the Information Age\u003c\/i\u003e argues that two intimately connected grassroots trends--the rise of insurgencies and the rise of the web--are putting modern armies under huge pressure to adapt new forms of counterinsurgency to new forms of social war.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eAfter the U.S. military--transformed into a lean, lethal, computerized force--faltered in Iraq after 2003, a robust insurgency arose. Counterinsurgency became a social form of war--indeed, the U.S. Army calls it \"armed social work\"--in which the local population was the center of gravity and public opinion at home the critical vulnerability. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eWar 2.0\u003c\/i\u003e traces the contrasting ways in which insurgents and counterinsurgents have adapted irregular conflict to novel media platforms. It examines the public affairs policies of the U.S. land forces, the British Army, and the Israel Defense Forces. Then, it compares the media-related counterinsurgency methods of these conventional armies with the methods devised by their irregular adversaries, showing how such organizations as al-Qaeda, the Taliban, and Hezbollah use the web, not merely to advertise their political agenda and influence public opinion, but to mobilize a following and put violent ideas into action.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Thomas Rid, Marc Hecker\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0313364702\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780313364709\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Praeger\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/01\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 292\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.30lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.30w x 1.30d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 02\/01\/2010\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 08\/01\/2009 pg. 295","brand":"Thomas Rid","offers":[{"title":"Hardcover","offer_id":44054822781183,"sku":"9780313364709","price":61.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ef3f247f-b339-42a9-9735-2b7b0a9f7de7.jpg?v=1685032201","url":"https:\/\/www.whiterainbookhouse.com\/products\/war-20-thomas-rid-9780313364709","provider":"WR Book House","version":"1.0","type":"link"}