{"product_id":"webvertising-scn-education-b-v-9783322867957","title":"Webvertising: The Ultimate Internet Advertising Guide","description":"The Internet's ability to act as an efficient channel for advertising has transformed it into a major marketing tool, and yet no one is really sure of how best to utilise the Internet for this purpose. It is clear that the costs, strategies and effectiveness of Internet marketing differ greatly from conventional marketing.\u003cbr\u003e This book contains a wide range of white papers and case studies written by specialists, which inform you on how to exploit this new advertising trend. The information details the best strategies and will save you a great deal of time and money. \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Scn Education B. V.\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3322867951\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783322867957\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Vieweg+teubner Verlag\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/20\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 261\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.96lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.61h x 6.69w x 0.57d","brand":"Scn Education B. V.","offers":[{"title":"Paperback","offer_id":48217628049663,"sku":"9783322867957","price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_2fc1de37-7a6b-466f-becf-b8e864a13a22.jpg?v=1771998418","url":"https:\/\/www.whiterainbookhouse.com\/products\/webvertising-scn-education-b-v-9783322867957","provider":"WR Book House","version":"1.0","type":"link"}