{"product_id":"what-data-really-costs-sarah-mayor-9783982875705","title":"What Data Really Costs: A Business Fable About Capital, Leadership, and the Operating Model Between Them","description":"\u003cp\u003e\u003cb\u003eThree data strategies in four years. None of them wrong. All of them aimed at a destination without a map of the present.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eSarah Chen has done everything a CEO is supposed to do. She hired talented heads of data. She approved roadmaps. She funded migrations, governance frameworks, and tooling investments. She said yes to data. What she never had was a system to know what any of it returned.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eWhat Data Really Costs\u003c\/i\u003e is a business fable about the six months that change how a CEO sees the data function she has been funding. When a consultant arrives and asks three questions she has never been asked: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cb\u003eWhat decision does this enable?\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eWhat does it cost your team to build it?\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eWhat do you stop doing to make room for it?\u003c\/b\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe answers reveal a portfolio that has been growing without anyone governing it. This is the story of what it takes to fix that-not technically, but financially.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWho needs to read this book: \u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eCEOs \u0026amp; Founders: \u003c\/b\u003e Who have funded a data function and cannot explain what it returns.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCFOs: \u003c\/b\u003e Who need a financial model for a function that has never spoken their language.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eHeads of Data: \u003c\/b\u003e Who know what the problem is and need the words to make leadership see it.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRead it before your next board meeting.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sarah Mayor,Lior Barak\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3982875706\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783982875705\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Impact Operations\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/21\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 418\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.11lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 1.04d","brand":"Sarah Mayor","offers":[{"title":"Paperback","offer_id":50665912107263,"sku":"9783982875705","price":24.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/what-data-really-costs-sarah-mayor-9783982875705","provider":"WR Book House","version":"1.0","type":"link"}