{"product_id":"whats-the-story-beth-jannery-9781516516209","title":"What's the Story?: The Art of Writing and Communication","description":"\u003cp\u003eToday's world requires professionals to write successfully across a variety of media, encompassing everything from public relations to Twitter accounts. \u003cem\u003eWhat's the Story?\u003c\/em\u003e provides students with a comprehensive overview of different genre writing skills and prepares them to write successfully in the working world.\u003cbr\u003e \u003cbr\u003e The book offers a general introduction to effective communication and good writing and helps students understand that what is considered good writing differs based on the context, audience, and purpose. Specific writing styles and skills are explored in separate chapters dealing with print media, public relations, broadcast media, online journalism, and social media.\u003cbr\u003e \u003cbr\u003e \u003cem\u003eWhat's the Story?\u003c\/em\u003e also addresses writing specifically for the job market and points students toward essential style resources. It can be used in writing, journalism, and communication courses.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBeth Jannery\u003c\/strong\u003e holds a master's degree in broadcast journalism from Boston University. She began her career as a journalist, covering the Pentagon and working in the investigative reporting unit for CNN. Currently, Professor Jannery is the director of the journalism program at George Mason University. She is also the author of several non-fiction books.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDaniel Walsch\u003c\/strong\u003e earned his Ph.D. in communication at George Mason University, where he currently teaches in the university's communication department. During his time at George Mason he has also served in the Office of University Relations as the director of media relations, the executive director of university relations, and the press secretary. Dr. Walsch has been recognized as Outstanding Supervisor and the Adjunct Instructor of the Year. In addition to his work with the university he maintains a blog on the importance of communication.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Beth Jannery,Daniel Walsch\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1516516206\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781516516209\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Cognella Academic Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/18\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 196\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.03lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.42d","brand":"Beth Jannery","offers":[{"title":"Paperback","offer_id":48153726288127,"sku":"9781516516209","price":91.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d02d7fbb-22f2-445e-b99c-6d8f97ac4636.jpg?v=1770785417","url":"https:\/\/www.whiterainbookhouse.com\/products\/whats-the-story-beth-jannery-9781516516209","provider":"WR Book House","version":"1.0","type":"link"}