{"product_id":"when-communication-became-a-discipline-william-f-eadie-9781498572156","title":"When Communication Became a Discipline","description":"\u003cp\u003e\u003ci\u003eWhen Communication Became a Discipline\u003c\/i\u003e argues that speech and journalism professors embraced the concept of communication between 1964 and 1982. They changed the names of their scholarly societies and journals and revised their academic curricula. Five \"strands\" of scholarship became and remain central to this transformation. Communication is not a traditional academic discipline, but its scholars convinced their colleagues to understand and embrace it. \u003ci\u003eWhen Communication Became a Discipline \u003c\/i\u003epresents an argument with historical evidence that illustrates scholarly creativity at its finest.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e William F. Eadie\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1498572154\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781498572156\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Lexington Books\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/05\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.56d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 03\/01\/2023","brand":"William F. Eadie","offers":[{"title":"Hardcover","offer_id":44046253195519,"sku":"9781498572156","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0cdf9539-ec6a-4051-973e-4f5617cf35d4.jpg?v=1684983521","url":"https:\/\/www.whiterainbookhouse.com\/products\/when-communication-became-a-discipline-william-f-eadie-9781498572156","provider":"WR Book House","version":"1.0","type":"link"}