{"product_id":"when-friday-isnt-payday-sah-mabalay-9781726884464","title":"When Friday Isn't Payday: How to Plan Start Build and Manage Your Small Business","description":"\u003cb\u003eAre you at a loss with your small business? Founder of 24-plus small businesses, Randy will teach you how to increase sales, hone your marketing, and scale your business to the next level. This comprehensive 400-page book has it all.\u003c\/b\u003e\u003cp\u003eThere is a right way and wrong way to start a business, and Randy will show you how. Once you get through that, owning and managing a small business is a twenty-four hour a day, seven days a week job. It involves dealing with small and not so small challenges on a daily basis such as planning, marketing, managing, and more. Again, Randy will guide you.\u003c\/p\u003e\u003cp\u003eAccording to\u003cem\u003e\u003cb\u003e Inc. Magazine, When Friday Isn't Payday\u003c\/b\u003e\u003c\/em\u003e is your next small business bible.\u003c\/p\u003e\u003cb\u003eHere's what you'll learn: \u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eKeys to small-business success\u003c\/li\u003e\n\u003cli\u003eHow to increase sales and profits\u003c\/li\u003e\n\u003cli\u003eSteps to starting a small business\u003c\/li\u003e\n\u003cli\u003eThe principles of selling success in any business\u003c\/li\u003e\n\u003cli\u003eSetting goals for yourself and your business\u003c\/li\u003e\n\u003cli\u003eHow to hire, fire, and manage people\u003c\/li\u003e\n\u003cli\u003eHow to market your business\u003c\/li\u003e\n\u003cli\u003eHow to buy a business\u003c\/li\u003e\n\u003cli\u003eHow to get money for your business\u003c\/li\u003e\n\u003cli\u003eHow to plan everything\u003c\/li\u003e\n\u003c\/ul\u003e\u003cb\u003eThe audiobook is full of practical steps to more sales, more profits, and more peace of mind. Now includes bonus material: \u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eWhat was Napoleon Hill thinking?\u003c\/li\u003e\n\u003cli\u003eThe Elon Musk method\u003c\/li\u003e\n\u003cli\u003eFinding pearls of profits in your financial statements\u003c\/li\u003e\n\u003cli\u003eA 2018 guide to social media marketing\u003c\/li\u003e\n\u003cli\u003eWebsite design and SEO basics\u003c\/li\u003e\n\u003cli\u003eRank number-one on Google My Business\u003c\/li\u003e\n\u003cli\u003eDoing hard things - the secret to success\u003c\/li\u003e\n\u003c\/ul\u003e\u003cb\u003eThe online section will be constantly changing as the business world changes and includes special online members' only content: \u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eOnline marketing in 2020\u003c\/li\u003e\n\u003cli\u003eFinance your business using crowdfunding\u003c\/li\u003e\n\u003cli\u003eNew business book recommendations\u003c\/li\u003e\n\u003cli\u003eChanges on Google, Amazon, eBay, more.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cb\u003eWho should listen to \u003cem\u003eWhen Friday Isn't Payday: \u003c\/em\u003e\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eStart-ups\u003c\/li\u003e\n\u003cli\u003eThose buying a business or franchise\u003c\/li\u003e\n\u003cli\u003eOwners wanting to learn the basics of: \u003c\/li\u003e\n\u003cli\u003eGoal setting\u003c\/li\u003e\n\u003cli\u003eForecasting\u003c\/li\u003e\n\u003cli\u003eBudgeting\u003c\/li\u003e\n\u003cli\u003eFinance\u003c\/li\u003e\n\u003cli\u003eSales\u003c\/li\u003e\n\u003cli\u003eAccounting\u003c\/li\u003e\n\u003cli\u003eHiring, firing, managing, and motivating\u003c\/li\u003e\n\u003cli\u003eMarketing\u003c\/li\u003e\n\u003cli\u003eOnline advertising\u003c\/li\u003e\n\u003cli\u003eSocial media\u003c\/li\u003e\n\u003cli\u003eSelling a business\u003c\/li\u003e\n\u003cli\u003eCrowdfunding\u003c\/li\u003e\n\u003cli\u003eCrisis management\u003c\/li\u003e\n\u003cli\u003eWebsite development\u003c\/li\u003e\n\u003cli\u003eNetworking\u003c\/li\u003e\n\u003cli\u003eOwners making major decisions about expansion, raising cash, incorporating, new location, adding a partner\u003c\/li\u003e\n\u003cli\u003eBusiness school students and professors\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eDuring his career, Randy Kirk founded 24-plus successful small businesses ranging from retail to manufacturing, advertising agency to consulting, and mail order to Amazon.\u003c\/p\u003e\u003cem\u003eInc. Magazine\u003c\/em\u003e reviewed 200 business books in search of the small business Bible. \u003cem\u003eWhen Friday Isn't Payday\u003c\/em\u003e was ranked in the final \u003cem\u003eTHREE\u003c\/em\u003e \u003cb\u003eOrder your copy now, it's time to step up the game for your business to thrive.\u003c\/b\u003e\u003cp\u003e\u003cem\u003e\"My favorite section of When Friday Isn't Payday is called 'Dealing with Crisis.' There, Kirk takes a couple of classic small company crises - such as not meeting payroll - and calmly lists possible solutions. This is Kirk at his best, an experienced small business owner figuratively at your side, keeping panic at bay with practical solutions. What separates this book from the pack is relentless practicality.\"\u003c\/em\u003e \u003cb\u003e- Inc. Magazine\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sah Mabalay, Randy W. Kirk\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1726884465\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781726884464\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/09\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 418\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.23lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.85d","brand":"Sah Mabalay","offers":[{"title":"Paperback","offer_id":43937804583167,"sku":"9781726884464","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_bfed1620-9d4a-436a-a2db-ed8fff04ca5e.jpg?v=1681432085","url":"https:\/\/www.whiterainbookhouse.com\/products\/when-friday-isnt-payday-sah-mabalay-9781726884464","provider":"WR Book House","version":"1.0","type":"link"}