{"product_id":"why-not-barry-nalebuff-9781422104347","title":"Why Not?: How to Use Everyday Ingenuity to Solve Problems Big and Small","description":"Why Not? is a primer for fresh thinking, for problem-solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? According to Why Not? authors Barry Nalebuff and Ian Ayres, no. \u003cp\u003e\u003c\/p\u003eIllustrated with examples from every aspect of life, Why Not? offers techniques which will help you take the things we all see, every day, and think about them in a new way. Great ideas are waiting. Why not be the one to discover them?\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Barry Nalebuff, Ian Ayres\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1422104346\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781422104347\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harvard Business Review Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/01\/2006\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.36h x 5.40w x 0.67d","brand":"Barry Nalebuff","offers":[{"title":"Paperback","offer_id":45898612932863,"sku":"9781422104347","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_760fd124-7799-4969-a5ca-814c57974d12.jpg?v=1721376723","url":"https:\/\/www.whiterainbookhouse.com\/products\/why-not-barry-nalebuff-9781422104347","provider":"WR Book House","version":"1.0","type":"link"}