{"product_id":"wired-for-thought-jeffrey-m-stibel-9781422146644","title":"Wired for Thought: How the Brain Is Shaping the Future of the Internet","description":"In this age of hypercompetition, the Internet constitutes a powerful tool for inventing radical new business models that will leave your rivals scrambling. But as brain scientist and entrepreneur Jeffrey Stibel explains in \u003ci\u003eWired for Thought\u003c\/i\u003e, you have to understand its true nature. The Internet is more than just a series of interconnected computer networks: it's the first real replication of the human brain outside the human body. \u003cp\u003e\u003c\/p\u003eTo leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer. Stibel lays out: \u003cbr\u003e- How networks have changed and what that implies for how people connect and form communities\u003cbr\u003e- What the Internet-and online business opportunities-will look like in the future\u003cbr\u003e- What the next stage of artificial intelligence will be and what opportunities it will present for businesses \u003cp\u003e\u003c\/p\u003eStibel shows how exceptional companies are using their understanding of the Internet's brainlike powers to create competitive advantage-such as building more effective Web sites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jeffrey M. Stibel\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1422146642\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781422146644\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harvard Business Review Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/08\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.09lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.51h x 6.34w x 0.92d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 03\/01\/2010","brand":"Jeffrey M. Stibel","offers":[{"title":"Hardcover","offer_id":48449577025791,"sku":"9781422146644","price":29.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1fd2b2f3-268b-44bd-b919-f301f69e4bfb.jpg?v=1777264004","url":"https:\/\/www.whiterainbookhouse.com\/products\/wired-for-thought-jeffrey-m-stibel-9781422146644","provider":"WR Book House","version":"1.0","type":"link"}