{"product_id":"would-you-build-this-carl-cox-9798986679334","title":"Would You Build This?: A Story About the Firm You Would Design Today","description":"\u003cp\u003e\u003cb\u003eWhat if the business you built no longer reflects what you believe?\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThe numbers are solid.\u003cbr\u003eThe clients are loyal.\u003cbr\u003eThe firm is growing.\u003c\/p\u003e\u003cp\u003eSo why does it feel off?\u003c\/p\u003e\u003cp\u003e\u003ci\u003eWould You Build This?\u003c\/i\u003e follows the story of a successful financial advisor who reaches a turning point. After two decades of steady growth, he begins to question the very foundation of the firm he created. Not because it failed, but because he changed.\u003c\/p\u003e\u003cp\u003eThrough real-world insights drawn from conversations with advisors across the country, Mike Garrison brings you into the moment many professionals face but rarely address. Everything is working, yet something no longer fits.\u003c\/p\u003e\u003cp\u003eThis is not a how-to manual filled with tactics.\u003cbr\u003eIt is a business reflection on alignment.\u003c\/p\u003e\u003cp\u003eInside, you'll examine: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhether your business still reflects your core values\u003c\/li\u003e\n\u003cli\u003eHow growth can create hidden misalignment\u003c\/li\u003e\n\u003cli\u003eThe role compensation, structure, and referrals play in shaping your firm\u003c\/li\u003e\n\u003cli\u003eWhy the most important decisions often happen during periods of comfort\u003c\/li\u003e\n\u003cli\u003eWhat to consider before outside forces push you to change\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis book speaks directly to financial advisors, firm owners, and professionals navigating: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSuccession planning\u003c\/li\u003e\n\u003cli\u003eRecapitalization decisions\u003c\/li\u003e\n\u003cli\u003eFee transparency\u003c\/li\u003e\n\u003cli\u003eLong-term business strategy\u003c\/li\u003e\n\u003cli\u003eThe growing influence of AI in professional services\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAt its core, \u003ci\u003eWould You Build This?\u003c\/i\u003e asks a simple but confronting question: \u003c\/p\u003e\u003cp\u003e\u003cb\u003eIf you were starting today, would you build the business you are currently running?\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eIf you are building, scaling, or reassessing your firm, this book provides the space to think clearly before the next decision shapes your future.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Carl Cox,Mike Garrison\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798986679334\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Mike Garrison\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/19\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 194\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.59lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.41d","brand":"Carl Cox","offers":[{"title":"Paperback","offer_id":48659928285439,"sku":"9798986679334","price":19.95,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/would-you-build-this-carl-cox-9798986679334","provider":"WR Book House","version":"1.0","type":"link"}