{"product_id":"writing-to-be-understood-anne-janzer-9780999624821","title":"Writing to Be Understood: What Works and Why","description":"\u003cp\u003eHave you ever wondered what makes your favorite nonfiction books so compelling, understandable, or enjoyable to read? Those works connect with you, as a reader. This book will help you recognize and apply the methods of your favorite writers to your own writing.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eWriting To Be Understood\u003c\/em\u003e is the thinking writer's guide to effective nonfiction writing techniques, such as: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eUsing analogies effectively to illustrate unseen concepts\u003c\/li\u003e \u003cli\u003eAppealing to the reader's innate curiosity\u003c\/li\u003e \u003cli\u003eAlternating between abstraction and detail in explanations\u003c\/li\u003e \u003cli\u003eBalancing humility with credibility\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eFor each topic, the book combines insights from cognitive science with advice from writers and expert practitioners in fields of psychology, technology, economics, medicine, policy, and more.\u003c\/p\u003e \u003cp\u003eWhether you're an expert trying to communicate with a mainstream audience or a nonfiction writer hoping to reach more people, \u003cem\u003eWriting to be Understood \u003c\/em\u003ewill help you expand the impact of your words.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Anne Janzer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0999624822\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780999624821\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Cuesta Park Consulting\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/09\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 228\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.40h x 5.40w x 0.60d","brand":"Anne Janzer","offers":[{"title":"Paperback","offer_id":44043576344831,"sku":"9780999624821","price":18.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_75abc642-f752-4fc1-896f-106637bc36c9.jpg?v=1684967956","url":"https:\/\/www.whiterainbookhouse.com\/products\/writing-to-be-understood-anne-janzer-9780999624821","provider":"WR Book House","version":"1.0","type":"link"}