{"product_id":"xcelerate-paul-broadfoot-9781925590302","title":"Xcelerate: Innovate your business model, disrupt your market, fast-hack into the future","description":"\u003cp\u003e\u003cstrong\u003eWhat if you could design the next global trend?\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eAnother enterprise has entered your space. A new startup has changed the prevailing way business is done in your industry.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eAre you scared? You should be.\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eTechnology is shifting so rapidly that it is driving new business models, bringing with it new market innovation opportunities.\u003c\/p\u003e \u003cp\u003eThe world is full of books and methodologies to help you innovate from a customer need or a product development perspective, but little has been said and done to show you how to innovate your market - until now.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eXcelerate \u003c\/strong\u003eflips traditional approaches to disruption and innovation. It's a fast, finite framework that delivers leaders of large organisations \u003cstrong\u003e\u003cem\u003ebreakthrough results \u003c\/em\u003e\u003c\/strong\u003enot just incremental thinking.\u003c\/p\u003e \u003cp\u003eWritten from an Australian perspective, \u003cstrong\u003eXcelerate \u003c\/strong\u003eincludes examples and case studies of leading companies and successful startups alike - such as Amazon Go, Uber, Airbnb, IBM and SurfAir.\u003c\/p\u003e \u003cp\u003eWaiting to see how new trends and technology will land is like waiting for the big wave at the beach to wipe you out.\u003c\/p\u003e \u003cp\u003eIt's time to get out there and create the next wave yourself.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eThis book will show you how.\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Paul Broadfoot\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1925590305\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781925590302\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Vivid Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/27\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 326\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.91lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.73d","brand":"Paul Broadfoot","offers":[{"title":"Paperback","offer_id":48445885284607,"sku":"9781925590302","price":22.89,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1de7ba82-42aa-45d7-9421-54eac3971856.jpg?v=1777221294","url":"https:\/\/www.whiterainbookhouse.com\/products\/xcelerate-paul-broadfoot-9781925590302","provider":"WR Book House","version":"1.0","type":"link"}