7 PR Secrets All Founders Should Know (Paperback) (ISBN-13: 9781389680014)

In today's world, the lines between PR, marketing, and social media are blurred. Social Media has given founders the chance to promote their organizations without having to spend a lot of money; yet, founders often overlook a lot of opportunity by not exploring some of the more traditional, or not-so-traditional, PR avenues. This book will explore those traditional and not-so-traditional PR avenues so that founders can get the maximum exposure for their organizations. I have used these secrets with lots and lots of startups, professional athletes, and non-profits. Some of these secrets revolve around how traditional PR techniques, like the press release, can be used to maximize exposure while others deal with what is actually newsworthy.

Author: Jane Yin Bolander
ISBN-10: 1389680010
ISBN-13: 9781389680014
Publisher: Blurb
Language: English
Published: 08/23/2024
Pages: 66
Format: Paperback
Weight: 0.16lbs
Size: 8.00h x 5.00w x 0.14d