A Practical Guide to Making Sales: Step-by-Step Strategies That Work (Paperback) (ISBN-13: 9798258523969)

No matter the market, no matter the circumstances, every interaction is an opportunity to sell. A Practical Guide to Making Sales is your complete roadmap to success in direct selling.
Inside this guide, Marlow Stevens combines timeless principles, modern psychology, and real-world strategies to help you:

• Pre-plan every appointment for maximum impact
• Secure face-to-face meetings and bypass gatekeepers with confidence
• Read body language and micro-expressions to gauge intent
• Handle objections and resistance with skill and authority
• Apply continuous and strategic closing techniques, including the Seven Basic Closing Techniques (Charles B. Roth)
• Integrate multi-decision-maker strategies for complex sales
• Use AI responsibly to prepare and verify claims without risking credibility
• Identify and act on opportunistic sales situations outside the traditional floor
• Maintain mental toughness, focus, and discipline in high-pressure environments

From dealerships to networking events, from casual encounters to multi-stakeholder boardrooms, this guide teaches you how to observe, influence, and close at every opportunity. With practical examples, actionable tips, and a structured, repeatable workflow, it's the definitive manual for professional sales success.


Author: Marlow Stevens
ISBN-13: 9798258523969
Publisher: Independently Published
Language: English
Published: 04/22/2026
Pages: 138
Format: Paperback
Weight: 0.32lbs
Size: 8.00h x 5.00w x 0.30d