Absolute Essentials of Strategic Management by Witcher, Barry

Absolute Essentials of Strategic Management (Paperback) (ISBN-13: 9781032177458)

Vendor: Barry Witcher
Product type: Books
Format: Paperback
$24.95
$24.95
$24.95
Subtotal: $24.95
Absolute Essentials of Strategic Management by Witcher, Barry

Absolute Essentials of Strategic Management

$24.95
Absolute Essentials of Strategic Management by Witcher, Barry

Absolute Essentials of Strategic Management

$24.95
Format: Paperback
Description
Description
x

Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process.



The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.



This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.



Author: Barry Witcher
ISBN-10: 1032177454
ISBN-13: 9781032177458
Publisher: Routledge
Language: English
Published: 09/30/2021
Pages: 120
Format: Paperback
Weight: 0.33lbs
Size: 8.50h x 5.50w x 0.25d
By Barry Witcher
By Barry Witcher
x

Barry J. Witcher is Emeritus Reader of Strategic Management at the Norwich Business School, University of East Anglia. He has taught at Strathclyde University and Durham University and published in many of the world's leading management journals.

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