Advertising Cultures: Gender, Commerce, Creativity (Paperback) (ISBN-13: 9780761961987)

The economic and cultural role of the creative industries' has gained a new prominence and centrality in recent years. These worlds are explored here through the most emblematic creative industry: advertising. Advertising Cultures presents a case-study of the social make-up, informal cultures and subjective identities of these creative practices.

Author: Sean Nixon
ISBN-10: 0761961984
ISBN-13: 9780761961987
Publisher: Sage Publications
Language: English
Published: 02/27/2003
Pages: 184
Format: Paperback
Weight: 0.66lbs
Size: 9.18h x 6.40w x 0.45d