Agency Success Roadmap: Your Personal GPS to Agency Success (Paperback) (ISBN-13: 9781797924557)

This book is for the Freelancer looking to graduate into an Agency or a young Agency looking to break the glass ceiling(7 figures) while not have everything in the agency tethered to you. This book gives you the exact steps with mapped out directions and the tools to make the transition. Any marketing agency owner or person who holds a leadership position in a marketing agency can use this book to grow, scale and eventually sell your marketing agency. Regardless of the type of marketing services your agency provides; digital, creative, advertising or a social media marketing; the timeless principles in this book are proven to accelerate the growth of any marketing agency. Reading this book will help you improve your ability to run a successful digital marketing agency. You will learn how to: Use the 8 Step Project Management System - Eliminate Scope Creep Forever- Maximize the Object Oriented Productization Pricing Model - Build it Once, Sell it Thousands of Times Agency Sales & Marketing Automation System - Learn the 10 Step Niche Down Framework Process - Niche With Confidence -Lead Harvesting Methodology - Eliminate the Peaks and Valley's of cash flow - Deliver with the Proposal Delivery System - Close Big Deals Faster with the Proposal Template and Delivery System And More... Why did I write Agency Success Roadmap? I wrote this book to provide a real-world Roadmap that empowers both existing and future agency owners with a proven guidance system that allows them to achieve Growth, Profit, and Success as rapidly as possible. All of this is intended to help you achieve your version of the American Dream so you can spend more time with family and friends. Regardless of what types of services you offer or niche you serve, if you follow the steps in this book, your agency will run substantially smoother, it will generate higher profits, and it will allow you to delegate with confidence while enjoying your time with friends or family.If you are serious about taking your marketing agency to the next level or looking to graduate from freelancer to marketing agency owner, the Agency Success Roadmap is guaranteed to substantially speed up the learning curve. This book will give you actionable items that will make your life easier on a daily basis What you will learn in each chapter: Chap. 1: Your 10 Step Niche Process Learn why you need a Niche and how to pick your agency's Niche.Chap 2: It is all about Productization -What is Productization and why do I need it?Chap 3: Proposal Delivery System How to land the big projects and eliminate 90% of your competition.Chap 4: Prospect Engagement Engaging a potential client can be intimidating but it does not have to be Chap 5: Lead Harvesting - Answer the question, "How do I get more leads?"Chap 6: Traffic Generation- When it comes to traffic - it is about quality over quantity.Chap 7: Leadership -Take your Agency from where you are now to where you want to be.Chap 8: Project Management - Manage your projects in such a way to keep your clients happy and still makes your and your teams lives easier.Chap 9: Sales and Marketing Automation -Scale your agency by driving leads and harvesting those leads into happy paying clients.Chap 10: Key Performance Indicators - Learn how to properly test and track your success.Chap 11: Brand Positioning - Stand out and make it clear to new clients that you are the best choice.Chap 12: Pricing A formula that will allow you to increase your pricing by at least 10-20% in the next 90 days.

Author: Lee Goff
ISBN-10: 1797924559
ISBN-13: 9781797924557
Publisher: Independently Published
Language: English
Published: 02/26/2019
Pages: 302
Format: Paperback
Weight: 0.89lbs
Size: 9.02h x 5.98w x 0.63d