Americanization and Its Limits: Reworking Us Technology and Management in Post-War Europe and Japan (Hardcover) (ISBN-13: 9780198295556)

This book develops a new and conceptually distinctive analysis of Americanization in European and Japanese industry after the Second World War, based on a rich set of sectoral and firm-based studies by an international group of distinguished scholars. The authors highlight the autonomous and creative role of local actors in selectively adapting US technology and management methods to suit local conditions and, strikingly, in creating new hybrid forms that combined indigenous and foreign practices in unforeseen and often remarkably competitive ways.

Author: Jonathan Zeitlin
ISBN-10: 0198295553
ISBN-13: 9780198295556
Publisher: Oxford University Press, USA
Language: English
Published: 06/01/2000
Pages: 430
Format: Hardcover
Weight: 1.65lbs
Size: 9.50h x 6.52w x 1.14d