An Executive's Primer on the Strategy of Social Networks (Paperback) (ISBN-13: 9781606490297)

This book defines social networking and social capital and helps you understand the relationship between them. Learn how to leverage the logic and structure of social networks through extensive discussions of current successful models in action and enhance your strategies and competitive advantage. This book is a single concise resource that covers both social network and social capital and helps you understand the relationship between them.

Author: Mason Carpenter
ISBN-10: 160649029X
ISBN-13: 9781606490297
Publisher: Business Expert Press
Language: English
Published: 06/01/2009
Pages: 114
Format: Paperback
Weight: 0.39lbs
Size: 9.00h x 6.00w x 0.27d