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Becoming Human by Design (Hardcover) (ISBN-13: 9780857853547)
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Tony Fry
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Books
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Description
xThe last in Tony Fry's celebrated trilogy of books continues his radical rethinking of design. Becoming Human by Design's provocative argument presents a revised reading of human 'evolution' centred on ontological design.
Examining the relation of design to the nature of the human species - where the species came from, how it was created, what it became and its likely future - Fry asserts that current biological and social models of evolution are an insufficient explanation of how 'we humans' became what we are.
Making a case for ontological design as an evolutionary agency, the book posits the relation between the formation of the world of human fabrication and the making of mankind itself as indivisible. It also functions as a provocation to rethink the fate of Homo sapiens, recognising that all species are finite and that the fate of humankind turns on a fundamental Darwinian principle - adapt or die. Fry considers the nature of adaptation, arguing that it will depend on an ability to think and design in new ways.
Author: Tony Fry
ISBN-10: 0857853546
ISBN-13: 9780857853547
Publisher: Bloomsbury Publishing PLC
Language: English
Published: 12/01/2012
Pages: 272
Format: Hardcover
Weight: 0.80lbs
Size: 7.60h x 5.90w x 1.00d
Examining the relation of design to the nature of the human species - where the species came from, how it was created, what it became and its likely future - Fry asserts that current biological and social models of evolution are an insufficient explanation of how 'we humans' became what we are.
Making a case for ontological design as an evolutionary agency, the book posits the relation between the formation of the world of human fabrication and the making of mankind itself as indivisible. It also functions as a provocation to rethink the fate of Homo sapiens, recognising that all species are finite and that the fate of humankind turns on a fundamental Darwinian principle - adapt or die. Fry considers the nature of adaptation, arguing that it will depend on an ability to think and design in new ways.
Author: Tony Fry
ISBN-10: 0857853546
ISBN-13: 9780857853547
Publisher: Bloomsbury Publishing PLC
Language: English
Published: 12/01/2012
Pages: 272
Format: Hardcover
Weight: 0.80lbs
Size: 7.60h x 5.90w x 1.00d
By Tony Fry
xTony Fry is Director of the sustainment consultancy Team D/E/S and Professor of Design, Griffith University, Queensland College of Art. He is also author of Design Futuring: Sustainability, Ethics and New Practice (Berg, 2008) and Design as Politics (Berg, 2010).
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