Build Your Own Brand: Strategies, Prompts and Exercises for Marketing Yourself (Spiral) (ISBN-13: 9781440324550)

What is your brand?

As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity.

Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your:

• Personal brand essence
• Visual identity and style
• Resume and elevator pitch
• and much more

Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today

Author: Robin Landa
ISBN-10: 1440324557
ISBN-13: 9781440324550
Publisher: How Books
Language: English
Published: 08/31/2013
Pages: 240
Format: Spiral
Weight: 1.50lbs
Size: 8.00h x 8.60w x 0.90d