Business Practices in Emerging and Re-Emerging Markets (Paperback) (ISBN-13: 9781349536917)

This book highlights current business practices in the emerging markets of China, Ghana, India, Kenya, Nigeria and UAE, and explains how global competition has created a culture of competitiveness and an era of consumerism. The region-specific issues, tested theories, and empirical evidence make the book of value to both researchers and managers.

Author: S. Singh
ISBN-10: 1349536911
ISBN-13: 9781349536917
Publisher: Palgrave MacMillan
Language: English
Published: 04/09/2008
Pages: 259
Format: Paperback
Weight: 0.73lbs
Size: 8.60h x 5.52w x 0.64d