Campaign To Win: How You Can Use Communication Skills To Win Elections (Paperback) (ISBN-13: 9780692652091)

What makes some people winners and others losers? How do you campaign to win elections? How do you change public opinion? How do candidates get people to support them? How do they change public opinion? How do they make a connection with the people to gain their support to win elections? Campaign To Win answers these questions and more. Albert Einstein was quoted as saying, "Insanity is doing the same thing over and over again and expecting different results." So, why don't some politicians change? Because they just don't get it. The way some of them campaign it seems like they don't want to win. They use old-fashioned, out-dated ideas and failed ways that haven't worked for years, even decades. The country has changed, the people have changed, the nature of campaigning has changed, But they cling to their old ways and then wonder why they lose. Campaign To Win explains how politicians can create a message that makes a connection with the people to gain their support and motivate them to vote for them. This is how they get people to volunteer, campaign, and give them money. Campaign To Win provides insights about how candidates can communicate more effectively with the people to help them win. It can be used by practically any candidate running for virtually any office as a playbook to win.

Author: Brent Nelson Ph. D.
ISBN-10: 0692652094
ISBN-13: 9780692652091
Publisher: Heather Hill
Language: English
Published: 03/20/2016
Pages: 144
Format: Paperback
Weight: 0.49lbs
Size: 9.02h x 5.98w x 0.34d