Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them by Shankman, Peter

Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them (Paperback) (ISBN-13: 9780470043929)

Vendor: Peter Shankman
Product type: Books
Format: Paperback
$30.00
$30.00
$30.00
Subtotal: $30.00
Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them by Shankman, Peter

Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them

$30.00
Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them by Shankman, Peter

Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them

$30.00
Format: Paperback
Description
Description
x
This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time--explaining why some work and others don't. This is a funny, insightful guide to winning the PR game.

Author: Peter Shankman
ISBN-10: 047004392X
ISBN-13: 9780470043929
Publisher: Wiley
Language: English
Published: 12/01/2006
Pages: 224
Format: Paperback
Weight: 0.61lbs
Size: 9.00h x 6.36w x 0.60d
By Peter Shankman
By Peter Shankman
x
Peter Shankman is the CEO of The Geek Factory, Inc., a marketing and PR strategy firm, whose clients have included Snapple Beverage Group, Napster, and the Discovery Channel. He is also CEO of AirTroductions, the Internet's first in-flight dating and networking service. He lives in New York and frequently speaks at trade shows and conferences on PR, marketing, and creativity.

Recently Viewed Products