Commercial Nationalism and Tourism: Selling the National Story by White, Leanne

Commercial Nationalism and Tourism: Selling the National Story (Paperback) (ISBN-13: 9781845415884)

Vendor: Leanne White
Product type: Books
Format: Paperback
$49.95
$49.95
$49.95
Subtotal: $49.95
Commercial Nationalism and Tourism: Selling the National Story by White, Leanne

Commercial Nationalism and Tourism: Selling the National Story

$49.95
Commercial Nationalism and Tourism: Selling the National Story by White, Leanne

Commercial Nationalism and Tourism: Selling the National Story

$49.95
Format: Paperback
Description
Description
x

This book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events. It explores how particular narratives are woven to tell (and sell) a national story and closely examines how national texts create key archival imagery that can promote tourism and events and shape national identity.



Author: Leanne White
ISBN-10: 1845415884
ISBN-13: 9781845415884
Publisher: Channel View Publications
Language: English
Published: 01/19/2017
Pages: 320
Format: Paperback
Weight: 1.15lbs
Size: 9.20h x 6.10w x 0.90d
By Leanne White
By Leanne White
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Leanne White is Senior Lecturer in Marketing at the College of Business, Victoria University, Australia. Her main research interests are national identity, commercial nationalism, popular culture, advertising, destination marketing and cultural tourism.

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