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The book explores marketing as a genuine component of religious traditions. It investigates the theme across a large historic and geographical area, as well as a variety of expressions.
Milos Hubina is Assistant Professor at the College of Religious Studies at Mahidol University in Thailand. He received his PhD in comparative religion from Comenius University in Bratislava, Slovakia. He is the author of the book Consciousness Vast Like an Ocean: Philosophy and Meditation in Indian Buddhism (in Slovak). His professional interests include Theravāda rituals, religion and motivation, and cognitive studies of religion.
Francis S.M. Chan is Foreign Expert at the College of Religious Studies at Mahidol University in Thailand and English Trainer for the Institute of International Education-Southeast Asia. He received his PhD in religious studies from Mahidol University in Thailand, and also has a degree in English language from the National University of Singapore. His professional interests include comparative religion and Christian minorities in Asia.
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