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Focusing on the scientific study of communication, this book is a systematic examination. To that end, the natural, social, cultural, and rational scientific perspectives on communication are presented and then brought together in one unifying framework of the semiotic square, showing how all four views are interconnected. The question of whether the study of communication can be considered a unique science is addressed. It is argued that communication is never separate from any object of study and thus we always deal with its manifestations, captured in the four scientific perspectives discussed in the book.
Igor E. Klyukanov is Professor of Communication in the Department of Communication Studies at Eastern Washington University. The first edition of his textbook Principles of Intercultural Communication (Pearson Education, 2005) was adopted by over 30 Colleges and Universities in the U.S. His monograph A Communication Universe: Manifestations of Meaning, Stagings of Significance (Lexington Books, 2010) won the 2012 NCA Philosophy of Communication Division Best Book Award.
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