Competing in a digital future (Paperback) (ISBN-13: 9780639715643)

SECOND EDITION

Competing in a digital future describes an innovation-driven, digital transformation and business agility method for industrial age organizations. The intended audience for the book is business leaders who need to drive the transformation and managers and technical experts who will make transforming the business a reality.
The book outlines a simple process that any organization can use to see rapid results, fully becoming a corporate citizen of the digital age and seeing a boost in revenue and profitability while building a long-term sustainable business.
The transformational; method is called Agile Digital Transformation, or ADapT for short. ADapT describes three phases of a transformation effort, each consisting of three steps. The nine-step approach is used iteratively, and once one cycle completes, the next begins. The main is that "you never have to re-organize or right-size again; instead, continually evolve and be a better and more appropriate version of the organization tomorrow."
Well-known IT and digital strategist and best-selling author David Cannon, calls the book "profoundly relevant and timely."
David had the following to say about the author.
"Johann has a unique talent for taking a vast amount of information from all kinds of places and turning it into something straightforward that cuts through all the noise and provide a clear, simple direction. Having said that, there's nothing simple about Johann's work. His work is rigorous, and it is based on a vast reservoir of knowledge and experience. He uses his network to learn as much as he can from each of us, he reads more than anyone I know, but his gift is in crystallizing all of that into providing guidance that is unique, clear, and useful."
In "Competing in a digital future," you will learn about;

• Devising a digital strategy for your organization
• How you can identify and prioritize innovations in your business that will have the best and most immediate impact
• How to make innovation work for you,
• How you can streamline your business model
• How to execute with maximum agility at scale, and
• How to keep your organization competitive and relevant

You don't need technical skills to read or use the guidance in the book; anyone can leverage the lessons in the book almost immediately.