Competition and Marketing Strategies in the Pharmaceutical Industry (RLE Marketing) by St P. Slatter, Stuart

Competition and Marketing Strategies in the Pharmaceutical Industry (RLE Marketing) (Paperback) (ISBN-13: 9781138971363)

Vendor: Stuart St P. Slatter
Product type: Books
Format: Paperback
$67.99
$67.99
$67.99
Subtotal: $67.99
Competition and Marketing Strategies in the Pharmaceutical Industry (RLE Marketing) by St P. Slatter, Stuart

Competition and Marketing Strategies in the Pharmaceutical Industry (RLE Marketing)

$67.99
Competition and Marketing Strategies in the Pharmaceutical Industry (RLE Marketing) by St P. Slatter, Stuart

Competition and Marketing Strategies in the Pharmaceutical Industry (RLE Marketing)

$67.99
Format: Paperback
Description
Description
x

This book examines the nature and extent of competition in the pharmaceutical industry and analyses the interaction between market structure and selected elements of the marketing mix.



Author: Stuart St P. Slatter
ISBN-10: 1138971367
ISBN-13: 9781138971363
Publisher: Routledge
Language: English
Published: 12/11/2015
Pages: 152
Format: Paperback
Weight: 0.50lbs
Size: 9.21h x 6.14w x 0.33d

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