Competitors' Cost Analysis (Paperback) (ISBN-13: 9786208306854)

The fundamental problem of this research is that the theoretical framework on competitor cost analysis is not consolidated, since there is a shortage of studies that develop the theoretical field and show what actually happens in organizations in relation to competitor cost analysis. Therefore, the aim of this study was to: (i) systematize knowledge about competitor cost analysis in a conceptual framework called the competitor cost analysis theoretical framework and (ii) investigate the reality of competitor cost analysis practices in three private companies operating in Brazil. In order to verify whether, and to what extent, the elements that make up this theoretical framework reflect the cost analysis practices of the competitors of the companies investigated, the study developed a formal exercise, organizing and systematizing a theoretical framework.

Author: Rodrigo Pinto Dos Santos
ISBN-10: 620830685X
ISBN-13: 9786208306854
Publisher: Our Knowledge Publishing
Language: English
Published: 11/19/2024
Pages: 184
Format: Paperback
Weight: 0.61lbs
Size: 9.00h x 6.00w x 0.42d