Comprehensive Intellectual Capital Management by Al-Ali, Nermien

Comprehensive Intellectual Capital Management (Hardcover) (ISBN-13: 9780471275060)

Vendor: Nermien Al-Ali
Product type: Books
Format: Hardcover
$80.00
$80.00
$80.00
Subtotal: $80.00
Comprehensive Intellectual Capital Management by Al-Ali, Nermien

Comprehensive Intellectual Capital Management

$80.00
Comprehensive Intellectual Capital Management by Al-Ali, Nermien

Comprehensive Intellectual Capital Management

$80.00
Format: Hardcover
Description
Description
x
Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital management.
  • Includes a diagnostic tool that you can use to assess your position on the continuum of intellectual capital management and leverage your competitive advantage
  • Provides plenty of real-life examples and case studies, including Dow Chemical and American Skandia
  • Offers checklists for steps required for the three main processes of intellectual capital management: knowledge, innovation and intellectual property management . . . and more!

Order your copy today!



Author: Nermien Al-Ali
ISBN-10: 0471275069
ISBN-13: 9780471275060
Publisher: Wiley
Language: English
Published: 03/10/2003
Pages: 312
Format: Hardcover
Weight: 1.68lbs
Size: 10.36h x 7.28w x 1.04d
By Nermien Al-Ali
By Nermien Al-Ali
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NERMIEN AL-ALI is a professor at the Franklin Pierce Law Center in Concord, New Hampshire, where she designed and teaches a course on intellectual capital management, the first of its kind at a U.S. law school. She began her career as the managing attorney of the Intellectual Property Department at Ibrachy Dermarkar, one of Egypt's leading law firms, where she counselled multinational clients on IP issues.

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