Conversations in Communication, Volume 2: Customer Relationship Management (CRM) as a Function of Public Relations (Paperback) (ISBN-13: 9780996003346)

Vendor: Philip Weinholtz
Product type: Books
Format: Paperback
$24.95
$24.95
$24.95
Subtotal: $24.95
WR Book House

Conversations in Communication, Volume 2: Customer Relationship Management (CRM) as a Function of Public Relations

$24.95

Conversations in Communication, Volume 2: Customer Relationship Management (CRM) as a Function of Public Relations

$24.95
Format: Paperback
Description
Description
x
The purpose of this study is to discover if Customer Relationship Management programs can serve as a function of Public Relations in the development of stakeholder relationships. Conversations In Communication, Volume II: Customer Relationship Management (CRM) as a Function of Public Relations analyzes CRM communication by exploring the organization-public relationships between customers and their banking providers. Data is analyzed and explored and practical CRM software options are offered for readers to enhance their organizations.

Author: Philip Weinholtz, Jabaree Dunham-Carson
ISBN-10: 0996003347
ISBN-13: 9780996003346
Publisher: Full Media Services
Language: English
Published: 04/29/2015
Pages: 108
Format: Paperback
Weight: 0.40lbs
Size: 8.50h x 5.50w x 0.28d
By Philip Weinholtz
By Philip Weinholtz
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Jabaree Dunham-Carson, M.A. is a communications practitioner with a passion for research on topics pertaining to public relations, customer satisfaction and organizational development. Jabaree's academic and professional portfolio includes Bachelor degrees in Communication and Sociology from the University of Connecticut, a Masters degree in Communication from the University of Hartford, and experience and employment across for-profit and non-profit organizations. To learn more about Jabaree or for future inquires, he can be reached via his blog at: jabareedc.blogspot.com.

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