Cult of Analytics: Data analytics for marketing (Hardcover) (ISBN-13: 9781138837980)

Vendor: Steve Jackson
Product type: Books
Format: Hardcover
$200.00
$200.00
$200.00
Subtotal: $200.00
WR Book House

Cult of Analytics: Data analytics for marketing

$200.00

Cult of Analytics: Data analytics for marketing

$200.00
Format: Hardcover
Description
Description
x

This new edition of Cult of Analytics has been thoroughly updated, now including the latest developments in Google analytics and how get the best from it as a tool, as well as Facebook analytics and Twitter insights. It's also been expanded to include exercises, new cases, references and bibliography for students and tutors using the book as a text.



Author: Steve Jackson
ISBN-10: 1138837989
ISBN-13: 9781138837980
Publisher: Routledge
Language: English
Published: 12/07/2015
Pages: 202
Format: Hardcover
Weight: 1.07lbs
Size: 9.21h x 6.14w x 0.56d
By Steve Jackson
By Steve Jackson
x

Steve Jackson is a well-known analyst and entrepreneur. He currently serves as CEO of Quru Oy, a digital analytics agency, Finland. He is the author of The Cult of Analytics and The Sucking Manifesto.

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