Customer Advocacy: When You Care, People Notice (Paperback) (ISBN-13: 9781439200247)

Nicolette Wuring is a transformational senior executive with deep organizational development skills, and a consistent record driving revenue growth and operational performance improvement. As the first acting Chief Customer Officer in Europe, she was responsible for the turnaround of the (service) reputation of the largest multinational MSO cable operator in Europe from worst to award winning & best in class, - Enhancing employee engagement; - Increasing the strength of the customer-facing employee base as an asset; - Growing the customer base; - Enhancing the profitability of the customer base; - Increasing the strength of the customer base as an asset. Nicolette is the founder and managing director of Customer Management Services, a strategic consulting company specialized in customer-centricity. Her passion is guiding and inspiring companies in their strategic reorientation and transformation from shareholder- to stakeholder-driven, from product- to people-driven.