Decoding the Visual Common Sense (Paperback) (ISBN-13: 9781636402734)

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If you are a budding designer, design aspirant, visual merchandisers, retail aspirants, retail and marketing professionals; curious to know, the visual design influencing consumer behavior, creatives and the creative reasons for successful brand promotion, the forward thinking approach to imagine new ideas for products, the many creative changes that brands would have undergone, creative myths that standstill in our views and many more, then "Decoding the Visual Common Sense" is your answer.