Delivering Profitable Value (Paperback) (ISBN-13: 9780738201627)

Not another empty call for 'obeying the customer, ' this book offers a comprehensive framework and approach by which the entire organization can learn to discover the end-result experiences that customers truly value, and then reinvent the business based on those discoveries.--Stephen A. Furbacher, President, Dynegy Midstream Services, LLP.

Author: Michael J. Lanning
ISBN-10: 0738201626
ISBN-13: 9780738201627
Publisher: Basic Books
Language: English
Published: 01/28/2000
Pages: 336
Format: Paperback
Weight: 1.13lbs
Size: 9.02h x 6.10w x 0.86d