Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation by Molenaar, Cor

Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation (Hardcover) (ISBN-13: 9781032127651)

Vendor: Cor Molenaar
Product type: Books
Format: Hardcover
$220.00
$220.00
$220.00
Subtotal: $220.00
Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation by Molenaar, Cor

Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation

$220.00
Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation by Molenaar, Cor

Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation

$220.00
Format: Hardcover
Description
Description
x

This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.



Author: Cor Molenaar
ISBN-10: 1032127651
ISBN-13: 9781032127651
Publisher: Routledge
Language: English
Published: 02/24/2022
Pages: 180
Format: Hardcover
Weight: 0.99lbs
Size: 9.21h x 6.14w x 0.50d

Review Citation(s):
Choice 12/01/2022
By Cor Molenaar
By Cor Molenaar
x

Cor Molenaar is Professor at Rotterdam School of Management, Erasmus University, The Netherlands.

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