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Digital Marketing Applications (Paperback) (ISBN-13: 9783631802519)
Vendor:
Hatice Aydin
Product type:
Books
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Description
xTo understand digital marketing, it is necessary to understand what its origin is, how it develops, and which applications it is strengthened by. Digital marketing applications are explained by successful and expert researchers in their field. It is aimed to be one of the new reliable sources on digital marketing research.
Author: Hatice Aydin
ISBN-10: 363180251X
ISBN-13: 9783631802519
Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
Language: English
Published: 10/30/2019
Pages: 236
Format: Paperback
Weight: 0.65lbs
Size: 8.20h x 5.80w x 0.60d
By Hatice Aydin
xHatice Aydın has received a PhD degree in marketing from Atat?k University, Erzurum, Turkey. She is interested in consumer behavior, brand management and consumer emotions. She is working as an assistant professor of business management at Bandırma Onyedi Eyl? University in Balıkesir, Turkey
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