Digital Tools for Academic Branding and Self-Promotion (Hardcover) (ISBN-13: 9781522509172)

Reputation can be a pivotal factor to potential success throughout one's academic career. By utilizing available technological assets and tools, professionals can effectively manage their personal brands. Digital Tools for Academic Branding and Self-Promotion is an authoritative reference source for the latest research on the interrelationship between digital branding and academic reputation. Showcasing relevant digital platforms and techniques, this book is a compendium of vital material for academics, professionals, practitioners, and marketers interested in effective reputation management.

Author: Marga Cabrera
ISBN-10: 1522509178
ISBN-13: 9781522509172
Publisher: Information Science Reference
Language: English
Published: 10/31/2016
Pages: 276
Format: Hardcover
Weight: 2.05lbs
Size: 11.00h x 8.50w x 0.69d