Doing Ethnography (Paperback) (ISBN-13: 9781473913332)

This book provides a systematic introduction to ethnographic methods for data collection, analysis and representation. It takes you through the art and the methodological practicalities of ethnographic research, covering research design, choosing and accessing research settings and participants, data collection, field roles, analysis and writing. The book concludes with a bold assessment of the challenges, innovations and futures facing ethnography.