Ecommerce: A Guide to Business and E-Marketing (Hardcover) (ISBN-13: 9781639891634)

Ecommerce is a rapidly developing field. It is a convenient way for customers to shop in the comfort of their home. It has various forms and services such as online shopping, mobile commerce, Internet marketing, transfer of funds electronically, etc. E-marketing has also become a significant form of marketing over the past decade as it has more reach in lesser cost. This book aims to elucidate the different forms and processes of Ecommerce and E-marketing. It will prove immensely beneficial to students interested in this field.

Author: Chris Doyle
ISBN-10: 1639891633
ISBN-13: 9781639891634
Publisher: States Academic Press
Language: English
Published: 09/27/2022
Pages: 245
Format: Hardcover
Weight: 1.77lbs
Size: 10.88h x 8.00w x 0.63d