Eisenhower: The Public Relations President (Paperback) (ISBN-13: 9781498505888)

Dwight D. Eisenhower is this nation's most transformative public relations president, not because he was the best practitioner to occupy the Oval Office but because he embraced public relations as vital to American democracy. Understanding his belief in public relations is crucial to further understanding the man, the general, and the president.

Author: Pam Parry
ISBN-10: 1498505880
ISBN-13: 9781498505888
Publisher: Lexington Books
Language: English
Published: 04/15/2016
Pages: 204
Format: Paperback
Weight: 0.56lbs
Size: 9.00h x 6.00w x 0.39d