email marketing guru: Email marketing best practices Ideal for marketers. (Paperback) (ISBN-13: 9783986082949)

Email marketing tips that work.

This book contains themes on basic email marketing subjects for internet marketing, such as keeping it relevant, brief and succinct, not too formal, writing it your way, using teasers and links, and using teasers and links in your marketing emails.

Use the frequency that works best for you., make a decent subject line so your email doesn't get trashed, include some amazing freebies, and adapt it to your readers' needs.

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