Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession by Chaston, I.

Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession (Paperback) (ISBN-13: 9781349458943)

Vendor: I. Chaston
Product type: Books
Format: Paperback
$54.99
$54.99
$54.99
Subtotal: $54.99
Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession by Chaston, I.

Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession

$54.99
Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession by Chaston, I.

Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession

$54.99
Format: Paperback
Description
Description
x
Uses research and real world case materials to examine how market performance can be sustained, even during a period of austerity, by the implementation of innovation-based growth opportunities and the exploitation of technology.

Author: I. Chaston
ISBN-10: 1349458945
ISBN-13: 9781349458943
Publisher: Palgrave MacMillan
Language: English
Published: 07/30/2013
Pages: 266
Format: Paperback
Weight: 0.78lbs
Size: 8.50h x 5.50w x 0.62d
By I. Chaston
By I. Chaston
x

Ian Chaston is Visiting Professor at Centrum Catolica Business School, Peru. Previously he taught marketing and undertook research in entrepreneurship at Plymouth Business School, UK. He also founded Plymouth University's spin-off company Moustraining Ltd, which researches on-line learning applications to reduce higher education delivery costs. He has led projects on entrepreneurship for government agencies and universities in the UK and overseas.

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